I have been in Marketing for the last one and a half year, and in FMCG for the last three and a half years.
During campus days I did a lot of ad reviews, but since then have consciously avoided the same worrying conflict of interest. But this one is just too likeable.
For once, a multinational company has managed to strike a chord with the psyche of the traditional Indian consumer and is hugely successful in being a part of his culture.
The latest Maaza pongal ad in south Indian languages.